Dr. Frank Buckler
Founding Partner, SUPRA
Second Opinion Consulting
You have a 7- to 8-figure proposal from McKinsey, BCG and the like on your desk, and still two questions:
Can I trust it? And can I tell if it’s sound?
A top-tier consultancy has sent you a proposal. Before you sign, we review it independently. We don’t pitch against it, we assess it.
We will not take on the follow-up project ourselves, so our judgment carries no self-interest.
Our focus: marketing strategy, AI and statistical analysis.
Five checks
What we review
- 01
The question
Does the project solve your actual business problem?
- 02
The method
Do the approach, the data and the statistics fit the question? Will the project find causes, or only correlations?
- 03
The AI
How much of it is substance, and how much is packaging?
- 04
Effort and price
Team, days, phases. Where is the slack?
- 05
The outcome
What will you have in hand at the end, and how will you measure success?
Your result
What you get
A short written assessment and a 60-minute call. It covers:
- The proposal’s strengths and weak spots
- The questions you should put to the consultancy
- Where you have room to negotiate
Turnaround on request: 3 days to 3 weeks, depending on complexity.
Price
2%
of the proposal value
For a €1 million proposal, that is €20,000.
Who reviews
Dr. Frank Buckler
Dr. Frank Buckler, Founding Partner of SUPRA. He developed the Causal AI method for marketing in his doctoral thesis. It is peer-reviewed and used by many leading brands.
Former pricing consultant at Simon-Kucher, six-time speaker at the ESOMAR global congress and author of six management books, including THE TOP 5%, Pricing Intelligence, The CX Insights Manifesto and Think Causal Not Casual.
Second opinion
Before you sign, get a second opinion.
Write to Frank Buckler directly: Buckler@supra.consulting
