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Growth Diagnostic
An examination of your growth levers and blockers—and the decisions they imply.
How to work with us
The “TOP 5%” Growth Retainer
Named after Frank Buckler’s book The Top 5%, which examines why only 5% of companies consistently achieve annual growth of 10% or more.
Are you targeting 10% or more profitable growth per year? Start by examining the assumptions behind your marketing strategy.
With a retainer and an initial project, a clear objective and cadence.
What you get
The retainer includes:
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Education and Alignment
Enabling the organization to question marketing assumptions and develop a shared understanding of how people buy, informed by neuroscientific evidence.
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Monthly Growth Check-In
Identifying your key growth bottlenecks and deciding which to address next.
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Budget for addressing the next bottleneck
Depending on the diagnosis, this could include: Creative Deep Dive, Pricing, Tracking, Innovation Process.
Budget for addressing the next bottleneck
Depending on the diagnosis, this could include:
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Creative Deep Dive
Identifying what drives the effectiveness of advertising and direct marketing assets, then testing improvements through A/B experiments.
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Pricing
Capturing immediate opportunities and establishing a systematic approach to pricing decisions.
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Tracking
Rethinking trackers around what drives customer choice and the decisions leadership teams need to make.
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Innovation Process
Refining decision criteria at each stage around what drives customer adoption.
Investment
From €100k per year
Organizations need leadership and the willingness to challenge established assumptions. Another proof of concept may feel safe. But growth requires pursuing the right action — and minimizing its risks through excellence.
Dr. Frank BucklerFounding Partner, SUPRA Contact
Would you like to discuss your growth priorities?
Write to Frank Buckler directly: Buckler@supra.consulting
